We build the engine that drive hotels forward.
Stop paying 20% to OTAs. Start driving direct bookings.
We build the engine that drive hotels forward.
Hitels is a specialized digital agency and software provider on a mission to help hoteliers take back control of their revenue, their online presence, and their guest relationships.
We build award-winning, bespoke hotel websites and seamless booking engines. No templates. No DIY builders. Just a premium digital presence "done-for-you" from start to finish.
Hitels is a specialized digital agency and software provider on a mission to help hoteliers take back control of their revenue, their online presence, and their guest relationships.
Who we are
Who we are
We are a group of digital experts with a deep passion for the hotel industry. We were founded with a vision of transforming the hotel industry from indirect bookings to direct.
We are a group of digital experts with a deep passion for the hotel industry. We were founded with a vision of transforming the hotel industry from indirect bookings to direct.
0
0
0
0
0
0
Employees
Employees
0
0
0
0
0
0
Nationalities
Nationalities
0+
0+
0+
0+
0+
0+
Partners
Partners
People behind smarter hotel websites
Most booking engines look like an afterthought. We go further than any competitor to ensure a seamless transition from your website to the checkout. Starting in Figma, we meticulously tailor the typography, colors, and UI components so the engine feels like a natural, premium extension of your brand.
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
Arnar Hinriksson
Growth and Success
arnar@hitels.is
Þórdís
Technology and Customer Success
thordis@hitels.is
Birgir
Strategy and Consultation
birgir@hitels.is
Salome
Customer Success & QA
hi@hitels.is
Bjarki
Designer
hi@hitels.is
What we believe
What we believe
Frictionless Experiences
We believe the guest experience starts long before check-in. We believe that removing friction is the fastest way to increase direct revenue.
Frictionless Experiences
We believe the guest experience starts long before check-in. We believe that removing friction is the fastest way to increase direct revenue.
Data Over Assumptions
We believe in using hard data, analytics, and continuous optimization to turn beautiful websites into highly profitable booking channels.
Data Over Assumptions
We believe in using hard data, analytics, and continuous optimization to turn beautiful websites into highly profitable booking channels.
True Partnership
We believe in dedicated support, regular progress meetings, and actively working alongside you to scale your business.
True Partnership
We believe in dedicated support, regular progress meetings, and actively working alongside you to scale your business.
Booking Recap
20%
40%
60%
Direct bookings
120
bookings
Booking platform
80
bookings
What is Hitels?
Hitels is a specialized platform designed to help hotels increase direct bookings by creating custom, scalable websites that enhance guest experiences.
Custom Websites
Unique designs showcasing your hotel’s charm
Direct Bookings
Increase revenue through direct reservations
Guest Experience
Seamless, secure booking process
Analytics
Track key metrics for better decisions
Affordable plans for every hotel
Explore Hitels' flexible pricing plans, designed for hotels of all sizes. Boost direct bookings and online presence with our scalable solutions. Choose your perfect plan today!
Custom website
A stunning, high-converting digital presence built from scratch to elevate your brand.
ISK 199.900
/ month
Access to web specialists
Custom design
Analytics dashboard
CMS access (2 seats)
External link to booking engine like GODO
Up to 20 beautifully crafted pages
Booking engine
Integrate a seamless booking engine into your existing website to maximize revenue.
1,8%
/ direct booking
UI matched perfectly to your brand
Frictionless booking flow
Custom add-ons and up-selling
Precision event tracking
Secure backend
Web hosting
Booking engine
Combine custom website with a frictionless booking flow to obliterate OTA fees.
179.900 + 1,5%
Everything in Custom website
Everything in Booking engine
Content engine starter pack
Ongoing conversion optimization
Web hosting
Onboarding and setup
Affordable plans for every hotel
Explore Hitels' flexible pricing plans, designed for hotels of all sizes. Boost direct bookings and online presence with our scalable solutions. Choose your perfect plan today!
Custom website
A stunning, high-converting digital presence built from scratch to elevate your brand.
ISK 199.900
/ month
Access to web specialists
Custom design
Analytics dashboard
CMS access (2 seats)
External link to booking engine like GODO
Up to 20 beautifully crafted pages
Booking engine
Integrate a seamless booking engine into your existing website to maximize revenue.
1,8%
/ direct booking
UI matched perfectly to your brand
Frictionless booking flow
Custom add-ons and up-selling
Precision event tracking
Secure backend
Web hosting
Booking engine
Combine custom website with a frictionless booking flow to obliterate OTA fees.
179.900 + 1,5%
Everything in Custom website
Everything in Booking engine
Content engine starter pack
Ongoing conversion optimization
Web hosting
Onboarding and setup
Affordable plans for every hotel
Explore Hitels' flexible pricing plans, designed for hotels of all sizes. Boost direct bookings and online presence with our scalable solutions. Choose your perfect plan today!
Custom website
A stunning, high-converting digital presence built from scratch to elevate your brand.
ISK 199.900
/ month
Access to web specialists
Custom design
Analytics dashboard
CMS access (2 seats)
External link to booking engine like GODO
Up to 20 beautifully crafted pages
Booking engine
Integrate a seamless booking engine into your existing website to maximize revenue.
1,8%
/ direct booking
UI matched perfectly to your brand
Frictionless booking flow
Custom add-ons and up-selling
Precision event tracking
Secure backend
Web hosting
Booking engine
Combine custom website with a frictionless booking flow to obliterate OTA fees.
179.900 + 1,5%
Everything in Custom website
Everything in Booking engine
Content engine starter pack
Ongoing conversion optimization
Web hosting
Onboarding and setup
Ready to turn your website into your most profitable booking channel?
Let's discuss how a bespoke digital presence can increase your direct bookings and save you thousands in commissions.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 40 18" xmlns="http://www.w3.org/2000/svg"><path d="M 4.56 2.784 C 5.355 2.784 5.98 3.04 6.435 3.551 C 6.899 4.063 7.131 4.773 7.131 5.682 L 7.131 9.73 C 7.131 9.872 7.06 9.943 6.918 9.943 L 4.787 9.943 C 4.645 9.943 4.574 9.872 4.574 9.73 L 4.574 6.349 C 4.574 5.535 4.242 5.128 3.58 5.128 C 2.898 5.128 2.557 5.535 2.557 6.349 L 2.557 9.73 C 2.557 9.872 2.486 9.943 2.344 9.943 L 0.213 9.943 C 0.071 9.943 0 9.872 0 9.73 L 0 0.213 C 0 0.071 0.071 0 0.213 0 L 2.344 0 C 2.486 0 2.557 0.071 2.557 0.213 L 2.557 3.821 L 2.599 3.821 C 2.959 3.13 3.613 2.784 4.56 2.784 Z" fill="rgb(255, 214, 65)" height="9.943181818181817px" id="x0PC6kjYe" transform="translate(0 4.312)" width="7.130681818181818px"/><path d="M 1.548 2.983 C 1.094 2.983 0.72 2.846 0.426 2.571 C 0.142 2.287 0 1.927 0 1.491 C 0 1.065 0.142 0.71 0.426 0.426 C 0.72 0.142 1.094 0 1.548 0 C 1.993 0 2.358 0.142 2.642 0.426 C 2.936 0.71 3.082 1.065 3.082 1.491 C 3.082 1.927 2.936 2.287 2.642 2.571 C 2.358 2.846 1.993 2.983 1.548 2.983 Z M 0.483 10.71 C 0.341 10.71 0.27 10.639 0.27 10.497 L 0.27 3.963 C 0.27 3.821 0.341 3.75 0.483 3.75 L 2.614 3.75 C 2.756 3.75 2.827 3.821 2.827 3.963 L 2.827 10.497 C 2.827 10.639 2.756 10.71 2.614 10.71 Z" fill="rgb(255, 214, 65)" height="10.710227272727272px" id="GvUaVdGJ0" transform="translate(7.908 3.545)" width="3.082363636363656px"/><path d="M 5.71 6.591 C 5.871 6.525 5.952 6.577 5.952 6.747 L 5.952 8.58 C 5.952 8.693 5.909 8.769 5.824 8.807 C 5.426 8.977 4.924 9.063 4.318 9.063 C 3.286 9.063 2.519 8.821 2.017 8.338 C 1.515 7.846 1.264 7.093 1.264 6.08 L 1.264 4.119 L 0.213 4.119 C 0.071 4.119 0 4.048 0 3.906 L 0 2.116 C 0 1.974 0.071 1.903 0.213 1.903 L 1.264 1.903 L 1.264 0.213 C 1.264 0.071 1.335 0 1.477 0 L 3.608 0 C 3.75 0 3.821 0.071 3.821 0.213 L 3.821 1.903 L 5.71 1.903 C 5.852 1.903 5.923 1.974 5.923 2.116 L 5.923 3.906 C 5.923 4.048 5.852 4.119 5.71 4.119 L 3.821 4.119 L 3.821 5.668 C 3.821 6.056 3.902 6.331 4.063 6.492 C 4.233 6.652 4.517 6.733 4.915 6.733 C 5.218 6.733 5.483 6.686 5.71 6.591 Z" fill="rgb(251, 251, 255)" height="9.0625px" id="tFJaaHPCY" transform="translate(11.279 5.392)" width="5.951681818181822px"/><path d="M 3.821 0 C 4.92 0 5.819 0.346 6.52 1.037 C 7.23 1.719 7.585 2.604 7.585 3.693 L 7.585 3.977 C 7.585 4.224 7.467 4.347 7.23 4.347 L 2.543 4.347 C 2.694 5.057 3.149 5.412 3.906 5.412 C 4.437 5.412 4.792 5.265 4.972 4.972 C 5.028 4.867 5.109 4.815 5.213 4.815 L 7.202 4.815 C 7.277 4.815 7.33 4.834 7.358 4.872 C 7.396 4.901 7.41 4.943 7.401 5 C 7.202 5.701 6.795 6.269 6.179 6.705 C 5.563 7.14 4.796 7.358 3.878 7.358 C 2.723 7.358 1.785 7.017 1.065 6.335 C 0.355 5.644 0 4.768 0 3.707 C 0 2.637 0.355 1.752 1.065 1.051 C 1.785 0.35 2.704 0 3.821 0 Z M 3.864 1.932 C 3.191 1.932 2.765 2.244 2.585 2.869 L 5.028 2.869 C 4.877 2.244 4.489 1.932 3.864 1.932 Z" fill="rgb(251, 251, 255)" height="7.357954545454552px" id="bg_4FjrYI" transform="translate(17.674 7.096)" width="7.585227272727252px"/><path d="M 0.213 9.943 C 0.071 9.943 0 9.872 0 9.73 L 0 0.213 C 0 0.071 0.071 0 0.213 0 L 2.344 0 C 2.486 0 2.557 0.071 2.557 0.213 L 2.557 9.73 C 2.557 9.872 2.486 9.943 2.344 9.943 Z" fill="rgb(251, 251, 255)" height="9.943181818181817px" id="YmYFsRQaT" transform="translate(26.08 4.312)" width="2.55681818181818px"/><path d="M 3.359 7.358 C 2.355 7.358 1.569 7.169 1.001 6.79 C 0.433 6.402 0.101 5.866 0.006 5.185 C -0.022 5.033 0.044 4.957 0.205 4.957 L 2.279 4.957 C 2.393 4.957 2.469 5.019 2.506 5.142 C 2.62 5.417 2.895 5.554 3.33 5.554 C 3.861 5.554 4.126 5.388 4.126 5.057 C 4.126 4.896 4.055 4.782 3.913 4.716 C 3.78 4.64 3.539 4.583 3.188 4.545 L 2.364 4.474 C 1.597 4.399 1.01 4.171 0.603 3.793 C 0.205 3.414 0.006 2.931 0.006 2.344 C 0.006 1.634 0.29 1.065 0.859 0.639 C 1.427 0.213 2.251 0 3.33 0 C 5.29 0 6.375 0.729 6.583 2.188 C 6.612 2.339 6.545 2.415 6.384 2.415 L 4.339 2.415 C 4.225 2.415 4.149 2.353 4.112 2.23 C 4.007 1.955 3.742 1.818 3.316 1.818 C 2.795 1.818 2.535 1.97 2.535 2.273 C 2.535 2.519 2.866 2.67 3.529 2.727 L 4.353 2.798 C 5.092 2.874 5.66 3.092 6.058 3.452 C 6.455 3.812 6.654 4.304 6.654 4.929 C 6.654 5.687 6.365 6.283 5.788 6.719 C 5.21 7.145 4.4 7.358 3.359 7.358 Z" fill="rgb(251, 251, 255)" height="7.357954545454545px" id="VFJJz8zwi" transform="translate(29.416 7.096)" width="6.654163034483965px"/><path d="M 2.67 2.656 C 2.386 2.94 2.012 3.082 1.548 3.082 C 1.084 3.082 0.71 2.94 0.426 2.656 C 0.142 2.372 0 2.003 0 1.548 C 0 1.094 0.142 0.724 0.426 0.44 C 0.71 0.147 1.084 0 1.548 0 C 2.012 0 2.386 0.147 2.67 0.44 C 2.964 0.724 3.111 1.094 3.111 1.548 C 3.111 2.003 2.964 2.372 2.67 2.656 Z" fill="rgb(255, 214, 65)" height="3.08240909090909px" id="TrvPCONbM" transform="translate(36.77 11.329)" width="3.1107727272727317px"/></svg>)
by
Say hi to your new hotel platform
+354 5478001
Join our mailing list
Ready to turn your website into your most profitable booking channel?
Let's discuss how a bespoke digital presence can increase your direct bookings and save you thousands in commissions.
by
Say hi to your new hotel platform
+354 5478001
Join our mailing list
Ready to turn your website into your most profitable booking channel?
Let's discuss how a bespoke digital presence can increase your direct bookings and save you thousands in commissions.
by
Say hi to your new hotel platform
+354 5478001
Join our mailing list
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg"><path d="M 18.182 0 L 9.091 9.091 L 0 0" fill="transparent" height="9.090909090909092px" id="MZfI6sUx8" stroke-dasharray="" stroke-linecap="round" stroke-linejoin="round" stroke-width="1.82" stroke="rgb(251, 251, 255)" transform="translate(0.909 5.454)" width="18.18181818181818px"/></svg>)
